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Google’s Mobile Speed Update: What You Need to Know?

Introduction As of July 2018, Google is using mobile page speed as a ranking factor for mobile searches. If your website isn't mobile-friendly, you could see a decrease in your search engine ranking as a result. That's why it's more important than ever to make sure your website is up to speed (no pun intended). …

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What You Need to Know About the Google Algorithm Update for Video Carousels on Desktop?

Introduction Google announced an algorithm update for desktop that affects how video carousels are ranked. Here’s what you need to know about the change and how it could impact your website. Video carousels are a valuable tool for businesses to show off their products or services, but with this latest algorithm update, they could become …

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How to Prepare Your Website for Google’s Mobile-First-Index Algorithm

Introduction Google is rolling out a new algorithm called Mobile-First-Index. What does that mean for your website? If your website isn’t optimized for mobile devices, you could see a significant drop in your search engine ranking. That’s because this new algorithm will prioritize websites that are designed for mobile devices, and give lower priority to …

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Your Guide to the Hummingbird Update

Introduction to Google’s Hummingbird Update Hey there, hummingbird update enthusiast! If you’re like many people, you’re probably wondering what all the fuss is about. What new features does the update include? How does it affect SEO? And most importantly, will it help my website rank higher in Google search results? In this post, we’ll answer …

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Everything on Phantom Google Algorithm update

What is the Phantom Google Algorithm Update? The Phantom Google Algorithm Update is a significant change to one of the most important factors influencing how websites are ranked in search results. This update was designed to prioritize quality content and user experience over backlink profiles, which had been previously regarded as one of the most …

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Some Major Google Updates 2012 to help you win the SEO game

Introduction Google has been busy this year updating its algorithm to help better weed out spam and improve search results. This can be good news or bad news for webmasters, depending on how your site is currently optimized. In order to stay ahead of the curve and ensure your website is performing well in the …

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Google’s Penguin Update: What do you need to know?

What is the Penguin Update and what does it mean for SEOs and webmasters? The Penguin update is a change to Google’s algorithm that was first implemented in 2012. The update is designed to target sites that engage in spammy link-building practices, such as buying links or participating in link schemes. The Penguin update can …

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Some more important Google Updates for 2011

Google’s 2011 Updates: What Business Owners Need to Know Google is constantly changing and tweaking its algorithms in an effort to improve the user experience. As a result, SEO strategies that worked last year may not be as effective this year. Here are some of the most important Google updates from 2011 and what they …

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What was Panda Update and how did it effect SEO?

What is the Google Panda update and what does it do? The Google Panda update is a major algorithm change that was first rolled out in February 2011. The update was designed to lower the ranking of websites that contain low-quality or thin content.  Panda also penalizes sites with a large amount of advertising, and …

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Google Caffeine Algorithm: A Complete Guide

What is Google Caffeine Update?  The Caffeine algorithm update is a change to the way Google ranks websites. The update was first announced in 2010, and it was designed to improve the speed and accuracy of Google’s search results.  The update has since been rolled out to all of Google’s search engines, including the main …

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What is Google’s May Day Update?

Introduction to Google’s May Day Update  Google’s May Day Update was first released in 2010 as a way to improve the visibility of long-tail keywords.  The update was designed to target low-quality pages that were ranking for specific keywords without delivering much value to users.  In the years since the May Day Update was first …

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What is a sitemap and why is it important for a website?

Introduction to sitemap and its roles for a website A sitemap is an XML file containing a list of URLs for a website and additional metadata about each URL (such as when it was last updated, how often it changes, and how important it is).  Sitemaps are used by search engines to help them crawl …

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What is Schema in SEO

Introduction to Schema in SEO SEO is something everyone around you is doing! Then what sets you apart from others in your industry? Do you still think SEO alone can change the game for you!  Well, have you heard about Schema in SEO? Do you think a small piece of code can help you change …

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All you need to know about Heatmaps & take your SEO strategy to next-level

Do you think your visitors land on your website but do not fill up the forms? Where exactly does your sales funnel strategy fail on your landing page? Is your landing page well-optimized still unable to get you good leads? Ever heard of HEATMAPS!? Well, yes they could be the one stop solution to all …

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Can Social Media add to your game of SEO?

Are you a pro in social media still not able to any difference to your SERPs?  Do you think social media is not worth investing in for better SERPs?  What is that trick that can make your social media posts add value to your SEO techniques?  Are your social media calendar and SEO strategies synced …

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Top 10 Important SEO Techniques of 2022

SEO is the primary marketing process wherein the business website’s visibility increases for specific searches. Search engine like “Google” updates their algorithms approximately 500 times a year; hence applying SEO techniques 2022 becomes very demanding due to its fluidity. Thus, staying on the first page of the Search Engine Result Page is very challenging. It …

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Why Outsource SEO Services to India?

Running a business requires ample engagement, and it is sometimes impossible for business owners to look solely after each functionality. SEO is an integral part of online businesses today. There could be a possibility that the internal staff is not competent enough to provide the specific set of services in this area. Therefore, analyzing various …

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How To Optimize Your Voice Search Website

Whether it is the search for fast responses on the go, multi-tasking over screens, or an enthusiastic approach, voice search is becoming a popular means to help young people access data, offer commands, find services and shop online. While voice SEO continues to be in its infancy, digital marketers ought to rigorously contemplate the benefits …

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Digital Marketing Agency vs SEO Freelancer – Which option is better?

In today’s era, online marketing plays a vital part in the success of any business organization and Search Engine Optimization or SEO is considered as the powerful pillars of online marketing which includes other important services like PPC, email marketing and more. Your marketing approach and strategy are on of the most important pieces to build …

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Lead Generation: LinkedIn vs. Facebook which is better

LinkedIn and Facebook are the most successful lead generation sites among the thousands of social networks. In comparison to others, these two networks give marketers more resources and targeted audiences for lead acquisition. It is the right SEO company in India that can help in generating leads easily. LinkedIn is a professional networking site. With …

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Hire Best SEO Consultants & SEO Experts for your Business

A knowledgeable and effective SEO Consulting partner is critical in assisting you in driving targeted search engine traffic and expanding your market. For companies of all sizes and styles, an SEO Consultant conducts a wide variety of digital marketing tasks. His main goal is to assist you in overcoming the difficulty of having your company …

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Top 20 Ways to Promote Business Online

Survival in today’s competitive world isn’t as easy as it may sound to many of you. After opening a setup or a company, whether big or small, the next step is to promote it amongst the targeted audience and conjure the minds of the people so much that they start considering you as a game-changer. …

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11 Ways to Increase Web Traffic to Your Website

If you have a business website and are struggling to drive more web traffic to your Website, you are not alone. It is very challenging in digital marketing to understand what is vital to the prospects to get quality & quantity of web traffic. Whether you write very engaging blogs, take social media marketing services …

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Optimize Your Website with Our Best SEO Agency 2021

With the advent of the internet, people have started spending a major portion of their time online. The Internet has become a vital part of our day-to-day life. It is relatively easier to make sales and purchases on the online platform as compared to the physical market arena and this leads to effective brand marketing. …

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5 Effective SEO Techniques 2021

Are you looking for the best SEO services techniques in 2021 to take the organic traffic on your website to the next level? Then definitely you’re at the right place. When you created your website and started to learn SEO services, you need to do its basics like keyword research, optimizing content, its title, and …

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How to Promote a Youtube Channel

Whether you hire social media agency or yourself has a social media marketing strategy for promoting your youtube channel, there is no “Best time” to do it as it’s an evergreen form of promoting your brand using Youtube. Youtube is the second most visited website on the web, and in a day people spend 6 …

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What is local SEO & why is it so important for your business in 2021?

The modern business concept runs behind globalization, but it is necessary first to pay attention to expand your business locally. The immediate ROI of most of the companies comes from local areas, and that’s why one always needs local SEO services. Most businesses profit from local customers and thus require a decent local SEO services …

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Principles for Effective Email Marketing

Email Marketing is one of the best marketing platforms that have the potential to reach half of the population of the world. It is the oldest and most well-established methods of outreach. Studies reveal that email marketing has the highest click-through rate as compared to any other digital marketing technique. Thus it is a beneficial …

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Why is it necessary to have “Newsletters” as a part of Marketing Strategies?

Effective digital marketing, by the digital marketer or your SEO Company, needs a reliable strategy. One of the strong digital marketing communication channels is email. There are approx 5.6 billion active email accounts around the globe. Thus it is a huge opportunity to build your brand visibility, find new customers and get engage with them. …

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Why is content known as a “KING”? Why is it so essential in today’s time?

In this cut-throat business competition, organizations make significant investments in adopting content marketing programs because it is proved to give resounding success to them. The integration of SEO services and content not only increase your audience engagement and brand visibility, but it also assists in driving your sale to the new heights. Content is known …

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SEO Practices You Must Stop Doing Because Google Hates it!

Are you looking for an SEO company in Delhi? Make sure before choosing one that they follow needed right practices. Aa an SEO company must follow the right practices to give effective results to its client. If you require an SMO company in Delhi or an SEO company we are the right people and with …

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What is Google Panda Update and How it has affected Webmasters

Google Panda update and how it has affected webmasters The Google Panda update refers to a google algorithm developed specifically for the purposes of rooting out content that is of low quality or thin from google’s top ranks. The algorithm also rewards any content that is determined to be of high quality and of its …

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How Digital Marketing Helps Startups?

Starting a new business does have its perks along with its share of challenges. According to a survey, there are approximately 150 million start-ups in the world today with 40 million new start-ups launching every year. No matter, whether the top multinational companies or start-ups, if your advertising hits the audience’s’ mind, your business will …

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Social Media Strategy 2020

What should be your Social Media Strategy in 2020 Social media marketing refers to the process through which one can gain attention through different social media platforms like Facebook, Instagram, and Twitter. It is a powerful way of spreading your business to reach all kinds of customers. To start any business, start networking with others …

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5 Important Reasons You Should Make Your Website HTTPS

HTTPS is a way to encrypt information that one sends between a browser and a web server. When it comes to your website, the security of your data matters. HTTPS protects your website data or we can say that this protects the website’s user’s data from a middle attack where a third person steals personal …

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5 Reasons Why Digital Marketing is the Future

The world has become digital and people are connecting digitally through different social media platforms and several messaging applications. Gone are the days when advertisements and newspapers, pamphlets used to be a great way of marketing and advertising. The reason that these old methods don’t survive in this digital world is that consumers these days …

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10 Most Effective E-commerce Marketing Strategies

With the world going digital, the number of sellers and also the number of buyers are increasing every year. Whether you are a newcomer in the field of E-commerce or a well-established company satisfying your customer’s needs, you need to stay up to date with all the latest trends and strategies for your e-commerce business. …

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How to improve your Google Rankings?

Everyone wants to improve their visibility on Google. Many look for shortcuts but the truth is that for SEO results you have to wait for a specific period of time. Anyone who promises quick results should be greeted with skepticism. Money alone cannot buy Google ranking but it is possible with a little hard work, …

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What is SEO and how does it help your business grow?

What is SEO and How SEO helps your Business When we search for any kind of product or if any information we want on Google, we type the word that is closely linked to the information we want. It often happens that sometimes we do not know the exact words so we write in a …

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Understanding SEO: How it Works for Today’s Business Model

When we search for a product or service on Google, we type in words that are closely related to what we are looking for which will help us find the desired results. it often happens, we type in a sentence and are still provided with the correct results. This is because one of the words …

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What is local SEO and why is it so important for your business in 2020?

There is no doubt that Search Engine Optimization plays a key role part in your online business. SEO keeps on changing its significance and reach. The search engines update their search algorithms on a regular basis so as to offer the most appropriate results to their users’ inquiries. In a similar manner, local SEO has …

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Do You Know about URL Canonicalization in SEO?

What is URL Canonicalization? The term Canonicalization can be difficult to get it. Give me a chance to attempt to clarify this in straightforward terms. URL Canonicalization is a method for picking one of favored goal or URL and makes utilization of 301 sidetracks for occupying traffic from alternate URLs to favored URL. Suppose there …

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10 Most Important Questions You Should Ask When choosing an SEO Agency

It has become inevitable for businesses today to hire the services of professional search engine optimization agencies who can help increase the number of visitors to your website and thus make your site rank high in search engines. SEO agencies also assist in providing your site with an improved reputation. An expert SEO agency will …

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What is Mobile first Indexing and its importance in SEO

Google continuously makes improvements in its search and algorithm with the objective of facilitating an effective and efficient search for people. Over the past few years, there has been a boom in the smartphone market and most people around the world use the internet on their mobile phones. Keeping this in mind, Google has been …

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Local SEO Checklist: How to boost your business locally in 2020

Do you know that your customers make searches on the web for their desired things and according to the result they visit on that website which shows on top? If you are also one of them who looks for more customers via online then have made any good strategy for gaining more customers in 2019. …

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Why Today’s Business Needs To Be Online

Apart from the word globalization, there exists a word called digitalization. Since digitalization is the buzzword in the emerging market, the swarming online presence of both consumers and sellers has almost made it mandatory for even small businesses to register their presence online. It is commonly observed that most small businesses prefer to stay away …

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Best Strategy to get traffic in 2018-19 by SEO or Content Marketing

It has been a reiterating fact that the more the traffic attracts to your website the higher the chances of generating sales and revenue for your online business. It is regardless to say that traffic is the key factor for the success and growth of your online business. In this perspective, I will discuss the …

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Benefits of SEO For Small Businesses

SEO or Search engine optimization is one of the best ways to promote any website, especially small growing businesses. So what exactly is SEO? When broken down in simple terms, SEO is the process of optimizing or boosting your online content to increase its visibility in a search engine so that it will show up …

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How Can SEO Help Your Website bring more business

When you are looking for SEO services in India, you need to determine which is the best SEO company. Proper SEO is indispensable to anyone who hopes to grow their business online. It helps your site rank well in organic search so that you can get qualified traffic from searches related to your online business. …

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Tips for Online Reputation of your Brand

Today everyone is accessing the information they need from the internet only. They rely on and trust the information available on the internet.  4,434 total views,  1 views today

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Small Steps in Digital Marketing

All types of companies are trying to take the benefits of digital marketing. They are keeping digital marketing campaign on their top priority as it has been able to help many businesses in generating business and building brand online. Every business wants to be ahead of the competitor in its digital presence.  4,561 total views,  1 views …

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How To Make Your Website Design SEO Friendly?

Starting your website? Running a website already but not getting the required response? It is one of the most common problems faced by every website owner. Everyone starts their own website but only a few of them get the required audience and response. This is because of the lack of Search engine optimization techniques used …

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Strategies for Managing Your Brand Online

Without having an online presence, it is not possible to get associated with new-age customers and have an increased profit ratio. If you just step up into this field and do not know anything about where you should begin to get popular, you have landed on the right platform. We are going to narrow down …

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How to Build an Authority Website?

In today’s time, Google does not consider the websites as a collection of links and pages but as a whole unit in one. For the same reason, the websites essentially need to position themselves high in the search engine results need to build an average authority website easily for over a particular subject. An expert …

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